It also varies by country, by topic, by the time of year, by audience age, by audience income, by demand, and even by YouTuber. Quick-thinking motorist rams police van to thwart alleged hijackers. Jim Edwards. Privacy Policy About Affiliate Disclosure.
Marina Mogilko — $10,000 (1.5 million views)
A video with 1 million YouTube views doesn’t always make the same amount of money for a creator — in fact, how much the YouTuber earns can vary wildly. How much an influencer earns from Google’s AdSense program on a YouTube video depends on a number of factors, from the place in the video where viewers normally drop off to the type of advertisers the video gets. Some top creators have ad-placement strategies for earning the most money possible, and generally how much money is earned varies based on a video’s watch time, length, and viewer demographic. Some videos that contain swearing or copyrighted music can be flagged by YouTube and demonetized, earning hardly any money for the creator or none at all. Business Insider spoke with four YouTube influencers with vastly different channels — Marina Mogilko, Kevin David, Austen Alexander, and Shelby Church — on how much they earned from videos with 1 million or more views.
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Last Updated on July 10, When I first started watching YouTube a few years back, it was pretty uncommon for a video to top the 1 million view mark. But in the past year, reaching 1 million views on YouTube seems to be the new bench mark for many creators. In fact there is now over videos on YouTube that have topped the billion view mark. Yep, billion with a B. After a bit of digging, I came up with some results that were quite surprising. So lets jump in!
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A video with 1 million YouTube views doesn’t always make the same amount of money for a creator — in how money does a video make with 1 million views, how much the YouTuber earns can vary wildly.
How much an influencer earns from Google’s AdSense program on a YouTube video depends on a number of factors, from the place in the video where viewers normally drop off to the type of advertisers the video gets. Some top creators have ad-placement strategies for earning the most money possible, and generally how much money is earned varies based on a video’s watch time, length, and viewer demographic. Some videos that contain swearing or copyrighted music can be flagged by YouTube and demonetized, earning hardly any money for the creator or none at all.
Business Insider spoke with four YouTube influencers with vastly different channels — Marina Mogilko, Kevin David, Austen Alexander, and Shelby Church — on how much they earned from videos with 1 million or more views. Marina Mogilko has three YouTube channels: a language channel, a lifestyle channel, and a business channel.
She told Business Insider that her business channel was more appealing to advertisers than her other two channels because of the type of content, thus making more per view in Google AdSense revenue. Some YouTube creators will label their content as «educational» or «business» to raise their rates, she said, but in her experience, YouTube’s algorithm dles smart enough to know whether a video is educational or not.
Kevin David hassubscribers on YouTube. David gets the ideas for his content by looking at the Millionn Ads Keyword Planner to see how often people are searching particular phrases and looking at other combinations of video topics and thumbnails that have been successful in view count, he told Business Insider. He vdieo he made his Shopify tutorial video while staying in a cheap hostel in Australia with millipn camera or equipment. But his veiws make such a high rate from AdSense because he focuses on business topics, which are often more appealing to advertisers.
Austen Alexander hassubscribers on YouTube. Alexander increases his videos’ watch time how long a viewer watches vudeo video for by building up the anticipation at the start of a video, he said. He enables every ad option on his videos, which include banner, preroll, and midroll ads.
Gow also adds an «ad break» in the middle of a video, which killion said has helped his earnings. Shelby Church has 1.
Church has 17 videos with over 1 million views. She typically earns most of her revenue from sponsored posts, rather than from AdSense on YouTube, she said. Church mainly films tech-review videos, with topics like which iPhone is worth the cost, or the features of her Tesla Model 3. Church generally makes her videos over 10 minutes long so that she can include more ads. Viedo average, she includes four ads: one preroll ad before the video starts, two ads in the middle, and one at the end dos the video.
For more on the economics of an influencer career, according to YouTube and Instagram stars, check out these Business Insider Prime posts:. Account icon An icon in the shape of a person’s head and shoulders.
It often indicates a user profile. Login Subscribe. My Account. World globe An icon of the world globe, indicating different international options. Amanda Perelli. This story requires our BI Prime membership. YouTube’s Partner Program allows influencers to earn money off their YouTube channels by placing killion within videos. Google places these ads hos pays a creator based on factors like a video’s watch time, length, and viewer demographic. Sign up for Business Insider’s influencer newsletter, Influencer Dashboard, to get more stories like this in your inbox.
Visit Business Insider’s homepage for more stories. Digiday Viedo.
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So How Much Does YouTube Pay You For 1 million Views?
For example, making money through selling merchandise, sponsored videos, setting up a Patreon account for support. Dude Perfect. Last Updated on July 10, By Amy Baker — November 9, at am. Like Daniel, he has also launched a successful business, not surprisingly, in cosmetics. Choosing affiliates that are closely related to a YouTube channel is the way to go when adding affiliated marketing to the picture. You telling me a 7 year old is making 22 mil to play with toys last year and I made, what, maybe 12k doing odd jobs for whatever I could? When you buy through links on our site, we may earn an affiliate commission. This demonetisation can have a massive impact on the income of any given YouTuber, especially if their only income source is AdSense. So, depending on your perspective, you may or may not want to consider this as a part of their salary. Digiday Deal. What YouTube and advertisers really care about most when it comes to views on videos is interaction. The average cost per thousand views varies massively. Austen Alexander hassubscribers on YouTube.
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